Operations & Executive Support
The person keeping the back end of your business running.
I'm Stella, a freelance operations specialist and executive assistant for online coaches and course creators. I take the systems, inboxes and moving parts off your plate so the business runs whether or not you're the one watching it.
About
Who's behind this
I work behind the scenes for online coaching and education businesses, doing the kind of work that doesn't show up in a launch announcement but that everything else depends on. Funnels that fire correctly. Inboxes that don't pile up. Communities that feel looked after.
My background is in digital operations for coaches and online educators, and I've spent the past couple of years as the day-to-day operations partner for a relationship-coaching education business, building out their systems as the business grew rather than just maintaining what was already there.
I work remotely from the Philippines, across timezones, and I'm comfortable being the one thing on a founder's team that they don't have to think about twice.
- Based in
- Philippines · remote, cross-timezone
- Works best with
- Coaches, course creators & small teams
- Currently
- Taking on select new ops & EA clients
- Reachable by
- astrerostellamariz@gmail.com
What I handle
Six areas, one point of contact
Systems & automation
Building and maintaining GoHighLevel workflows, funnels and triggers so the right thing happens automatically, every time.
Inbox & calendar
Daily inbox and calendar management, customer-experience follow-up, and keeping schedules realistic instead of reactive.
Community management
Running Skool communities day-to-day: posts, member engagement, event logistics and the small things that keep a community warm.
Email marketing
Writing and scheduling Flodesk campaigns and sequences that sound like the business, not like a template.
Website updates
Ongoing edits and small builds on WordPress and Showit: copy changes, new pages, keeping things current.
Video & graphics
Editing video and building graphics in Canva for course content, podcasts and social, turning raw material into finished assets.
Platforms I'm fluent in
No ramp-up time needed
Recent work
Client details kept general by request
A relationship-coaching education business
ONGOING · ~2 YEARSBrought on as the operations partner and grown into the role as the business scaled. Own the systems that run day to day rather than reacting to what breaks.
- Built and maintain GoHighLevel automations and funnels
- Manage customer experience and inbox across the full customer journey
- Write and run email marketing campaigns
- Coordinate video and podcast editing with the production team
- Keep the WordPress site updated and accurate
A profit-coaching community for business owners
ONGOINGManage the day-to-day of a paid Skool community and its supporting systems.
- Run the Skool community: engagement, posting cadence, member support
- Build and maintain automations behind the community and its offers
- Manage Flodesk email flows
- Support logistics for live workshops and events
Independent web project
FREELANCETook on a standalone WordPress rebuild for a local business outside my usual ops work, planning the site structure, coordinating the build and getting it live.
How I work
What clients can expect
I own outcomes, not just tasks
Tell me the result you need and I'll figure out the steps. You shouldn't have to manage the manager.
I document as I go
SOPs and clear notes are part of the work, not an afterthought, so nothing lives only in my head.
I flag before it's a problem
If something's off, you hear it from me early, not after a customer does.
I'm in it for the long run
I'd rather be your operations partner for years than a short-term hire. Most of my client relationships work that way.
Get in touch
Have a business that could run a little more quietly?
If you're a coach, course creator or founder who needs someone reliable on systems, inbox, community or content, send me a note about what's currently taking up too much of your time.